Tasks for Week 4

Here’s what’s ahead in our fourth week. Please make sure you are in class every time. 

On Tuesday (Sept. 13):

We will have a great guest speaker on Tuesday! Bob Levey, visiting Distinguished Dabney Professor in the Robertson School and longtime columnist for the Washington Post, will talk about presidential campaigns in the pre-Internet age.

We will also talk about your next assignment, a campaign analysis presentation. This presentation will be due in class next Tuesday, Sept. 20.

On Thursday (Sept. 15):

On Thursday, we will take a look at Barack Obama’s social media campaigns in 2008 and 2012. We will also talk about social media etiquette.

Readings for Week 4:

The Internet’s Role in Campaign 2008
http://pewresearch.org/pubs/1192/internet-politics-campaign-2008

Barack Obama and the Facebook Election
http://www.usnews.com/opinion/articles/2008/11/19/barack-obama-and-the-facebook-election

How Obama Tapped Into Social Networks’ Power
http://www.nytimes.com/2008/11/10/business/media/10carr.html?_r=0

How Obama’s Team Used Big Data to Rally Voters
https://www.technologyreview.com/s/509026/how-obamas-team-used-big-data-to-rally-voters/

Social Media and Voting
http://www.pewinternet.org/2012/11/06/social-media-and-voting/

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